All Arizona Cardinal fans, front and center, you're going to want to hear this.
Despite a 1-2 start, controversy is upon us. And no, Dennis Green isn't standing behind the microphone, ranting and raving about what he did or didn't expect.
Ken Whisenhunt, the team's new head coach, could easily be 3-0 (in an alternate reality, of course.)
But it's Whisenhunt's latest decision to replace Matt "Hollywood" Leinart, 24, with Kurt "Old Man River" Warner, 63, against Baltimore on Sunday, which has us media geeks buzzing.
Despite Warner's play, passing for 258 yards and two touchdowns, Whisenhunt said Leinart is the team's starting quarterback.
But he did open the door for questioning.
What if Leinart plays poorly against Pittsburgh? What if Warner plays well in relief again?
We all love quarterback controversies, even if it concerns the lowly Cardinals, and even if there isn't in fact a controversy.
Because as soon as one of us says the word, it's enough to start one.